For these professionals, the gold standard is our Markstrat simulation, now
used by more than 500 academic institutions, including 8 of the top 10
international business schools and 25 of the top 30 in the US. Nothing else
creates such excitement along MBA students and senior executives alike.
Markstrat Online is designed to make the simulation experience even more
accessible. The challenge and intensity of learning are exactly the same.
What’s new are a range of features that provide incredible control and
simplicity throughout. See what it can offer you.
About Markstrat
Thirty years ago, a professor had an idea that would radically change the
way marketing was taught. Find out how Markstrat began.
Why Markstrat Online
The core simulation model is the same, but the flexibility and ease take
Markstrat Online to a whole new level. Review all the new features.
How Markstrat Online works
Real competition combined with real market forces give students the ultimate
platform for turning theory into action. Discover how it happens.
What Markstrat Online covers
Helping a student understand the effects of decisions over the long term is
central to Markstrat Online. Learn how it’s accomplished.
Markstrat Online tour
Put the advantages of Markstrat Online in motion with our interactive tour.
Watch it here.
Common questions
We always post answers to the questions instructors ask us the most. Check to
see if yours is on the list.
Instructor training
Markstrat Online is easy to use, but a little extra advice can help you get the
most from it. Find out how we can connect online.
How to order
Wherever in the world you are, a StratX manager can answer your questions and
provide complete support. Contact us here.